This project features an ad campaign for a hypothetical Dior lipstick line called Carnation. The concept for the campaign, centered around the tagline 'Leave your Mark', is a celebration of the powerful and transformative impact of a lipstick. In this visually striking campaign, Dior invites individuals to embrace the idea that every mark they leave with Dior Carnation is not just a trace of color but a statement of confidence, passion, and self-expression. The campaign unfolds as a series of cinematic vignettes, capturing moments of boldness, love, success, and individuality.